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BUSINESS RESEARCH
Advertising Media Placement
Live operator interviews of customers to isolate what media they listen to, read or see. Provides you precise data for media buying and advertising.
Advertising Results Tracking
Subscription-based service that measures exactly which ads are pulling. We assign an 800 number to each media and it is traced in real time and reported to you via the web.
Ongoing Customer Satisfaction Research
Live operator interviews, web and phone based surveys of customers to find out precisely what they like or do not like about your service and product. Customer satisfaction tabulations to point out areas that can be improved or strengthened in your operation. |
AUTO DEALERSHIP RESEARCH
Hot Prospect Follow-up
We interview every floor-up, phone-up, internet-up, and be-back, identify the hot prospects and their real objections to buying, and provide you instant access to their answers so you can make the deal.
Customer Satisfaction Index Handling
We interview customers that have just purchased a vehicle to find out what they actually thought about the purchasing process and how they intend to fill out the CSI survey. We alert you to red flags that may impact their CSI feedback.
Service Department Satisfaction Index Handling
Interviews with consumers that have received service from your service department, to find out what they thought about the process. We alert you to any red flags that may impact their CSI/SSI feedback. |
